Profile
 Bư (he/they)

Thích viết, vì idea có lời không bao giờ lỗi thời.

Hanoian living and learning my trade in Saigon. The trade: Advertising copywriter, queer community organizer, black cat father. 
Employment
Joy Creative Studio
Copywriter
2025 - now
Nobu Danang, Coolmate, Yamaha, Jemmia
dentsu Redder
Freelance Copywriter 
2023 - 2025
Techcombank, BIDV, KBank, Herbalife SV, Nat C,
UNICEF, not counting pitches.
ZEE Agency
Junior Copywriter
2022
Hanoi Beer, AO Smith, Simple Skincare, TH True Nut, Unilever, adidas, Vietinbank

Awards
D&AD NEW BLOOD: THE PORTFOLIOS ‘24 WINNER

Bư NguyễnI drive ideas to workbunguyen.create@gmail.com

LOVE BITES

 Brand: KFC
Pitch, Print ad series

Grab x Be
Fans of opposing soccer teams
That iconic moment of Chau Bui x LDBL
Bodyguards of Trump x Putin (meme moment)
Gaming legends Chovy x Faker even when old, they’re still gaming and hating 

Role: Copywriter

There’s one thing the internet never gets tired of.

It's that drama, that push-and-pull, eye-rolls, low-key shading in Frenemies.

(Think Trump x Putin, Swiftie x Ye, or in Vietnam, Châu Bùi x Lê Dương Bảo Lâm).

But what if behind every glare is a shared, guilty pleasure, sneaking bites of finger lickin good KFC together?
Top hit me up for a chat!